Client: Banana Brother
Industry: Food & Beverage / Restaurant
Services Provided: Branding, Shop Design, Packaging Design, Flyer Design, Social Media Design
Project Overview: Banana Brother, a vibrant Sri Lankan cuisine restaurant, enlisted our expertise to create a complete brand identity that would reflect their unique culinary offerings and cultural heritage. They needed everything from shop design to packaging, marketing materials, and social media graphics to establish a cohesive and appealing brand presence.
Challenges:
- Cultural Representation: Ensuring the brand identity authentically represents Sri Lankan culture while appealing to a broad audience.
- Consistent Branding: Developing a cohesive brand look across all touchpoints, from the physical restaurant to packaging and digital platforms.
- Visual Appeal: Creating designs that are both eye-catching and functional, enhancing the dining experience and encouraging customer engagement.
Our Approach:
- Brand Discovery: We began by understanding the essence of Sri Lankan cuisine and the vision Banana Brother had for their restaurant. This insight guided our creative process.
- Shop Design: We designed a vibrant, welcoming restaurant interior that reflects the rich colors and textures of Sri Lanka, creating an immersive dining experience.
- Packaging Design: Developed visually appealing and practical packaging for takeout and delivery, incorporating cultural motifs and vibrant colors that stand out and reinforce the brand.
- Flyer Design: Created eye-catching flyers for promotions and events, designed to capture attention and communicate key messages effectively.
- Social Media Design: Designed a series of engaging social media graphics that highlight the restaurant’s unique offerings, seasonal menus, and cultural events, driving online engagement and brand loyalty.
Results:
Consistent Brand Presence: Achieved a uniform brand presence across all platforms, enhancing recognition and trust among customers.
Strong Brand Identity: Successfully established Banana Brother as a distinctive and culturally rich brand, resonating with both local and international customers.
Increased Customer Engagement: The cohesive branding and vibrant designs led to a noticeable increase in customer footfall, takeout orders, and social media engagement.
Enhanced Customer Experience: The immersive shop design and thoughtful packaging added to the overall dining experience, receiving positive feedback from customers.
