Client: Astanamas
Industry: Beverage / Soft Drinks
Location: Malaysia
Services Provided: Social Media Graphic Design
Project Overview: Astanamas, a vibrant Malaysian soft drink company, sought to enhance their online presence through visually striking and engaging social media content. They needed designs that would capture the essence of their brand—refreshing, bold, and energizing—resonating with their target audience.
Challenges:
- Brand Representation: Ensuring that the social media graphics effectively convey the lively and refreshing nature of the Astanamas brand.
- Audience Engagement: Creating content that not only captures attention but also encourages interaction and brand loyalty.
- Platform Optimization: Designing graphics that are tailored to perform well across various social media platforms, maintaining consistency and appeal.
Our Approach:
- Creative Concept: Developed a series of bold and refreshing social media graphics that align with Astanamas’ brand identity, focusing on vibrant colors and dynamic layouts to reflect the energy of the brand.
- Content Strategy: Collaborated with Astanamas to create a content calendar that strategically timed posts to maximize engagement, featuring promotions, product highlights, and seasonal themes.
- Platform Adaptation: Ensured that all graphics were optimized for different social media platforms, maintaining high visual impact and brand consistency across all channels.
Results:
Positive Customer Feedback: The engaging visuals received positive feedback from Astanamas’ followers, contributing to a more lively and interactive online community.
Increased Engagement: The new social media designs led to a significant boost in likes, shares, and comments, enhancing Astanamas’ online presence and brand visibility.
Stronger Brand Identity: The consistent and visually appealing content reinforced Astanamas’ image as a bold and refreshing Malaysian soft drink brand.
